I discovered Swedish singer/songwriter Elina Stridh, who goes simply by Elina as her stage name, earlier this year when her song Blue was included in an AI-generated playlist on a streaming platform. I kind of fell in love instantly with her sweet voice. Then, more recently, I got an email from a PR agency informing me of the release of her sophomore EP, titled Remember, and of course I had to check it out. The theme of the album is embracing change and it consists of 6 songs, including Blue, but the crown jewel is undoubtedly its title track. Elina is a remarkable songwriter and before she embarked into a career as a singer as well last year, she used to write pieces for other artists such as Zara Larsson and Neiked, so she knows one thing or two about writing hits.
However, when some of the songs Elina had written and loved weren’t picked up by any artist, she decided to release them herself and I’m really glad she did. With a series of stripped-back, folk-inspired tunes, she is showing us her real self in a vulnerable way. Remember, a song about seeing someone you love hurt and letting them know they will always be worthy of love and affection, is just an example. Elina’s beautiful voice and honest lyrics make the listening experience a really enjoyable one. She’s not breaking any ground with sounds you had never heard before, but when the music is this good, who cares?
Featured on the following mixtapes: